Stop choosing short-term.

Stop choosing short-term.

There comes a point where we must tell our goals THE TRUTH.

Most people can’t do that.


The mirror test knows.

You can lie to everyone but…

Horrible truth alert.

Follow-through is a decision.

We take our hopes and dreams…and pursue them with short-term tactics.

It is not a Hollywood ending.

Yet, each day, we have a choice.

Choose short-term?

Choose long-term?

Most of us, choose the wrong one.

It’s why this quote is difficult to stomach.

‘Most people live lives of quiet desperation.’

This week I launched an online course called ‘Lazy Discipline’ on the Do Lectures.

It closes tonight at 11.59 pm.

I made it as short as I could.

As cheap as I could.

I believe you can create content that grows your business if you stop choosing short term.

I haven’t put a link anywhere.

You don’t need easy.

You have to stop choosing that.

David Hieatt

David Hieatt

Bankrupt at 16. Thrown out of college at 18. Joined Saatchi + Saatchi at 21. Started howies in 1995. Sold it to Timberland. Left. Started The Do Lectures. Started Hiut Denim Co.

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